Vivi’s Leather Co.
CUSTOM WEB DESIGN
BOZEMAN, MT
PROJECT OVERVIEW:
Platform Used: Showit
Type: Custom Web Design
CLIENT OVERVIEW:
Vivi's Leather Co. specializes in bespoke coats and leather goods, all made by hand and made to order. With a unique blend of vintage-inspired western wear and high-end fashion, Vivi's pieces stand out in the marketplace for their craftsmanship and stylish edge. The brand needed a website design that could reflect this vibe while seamlessly integrating with its existing Square site for easy e-commerce functionality.
THE CHALLENGE:
Christina wanted a website that could mirror the essence of her brand: bold, chic, and deeply rooted in Western fashion. The key challenge was designing an aesthetically aligned site while integrating it smoothly with Square for e-commerce.
“Becky easily made my visions a reality. She was happy to adapt as my needs have changed with the growth of my small business. Highly recommend.”
-Christina, Owner of Vivi’s Leather Co.
The Solution
I created a custom web design that embodied the high fashion, western-chic aesthetic Vivi is known for. The design features bold visuals, earthy tones, and elegant typography to reflect the brand’s identity. Here are the key elements:
Brand Consistency: The design pulled from the rich textures of Pendleton wool and denim to create a cohesive visual identity. I incorporated imagery that highlighted the craftsmanship of Vivi’s pieces, allowing the jackets to be the focal point of the design.
User-Friendly Navigation: A clean, intuitive layout ensured customers could easily browse product galleries, learn about custom orders, and find relevant information.
Square Integration: Seamlessly connected the custom design to Vivi's existing Square platform, ensuring that her customers could easily shop, customize, and purchase directly through the website. This integration allowed for smooth inventory management and order tracking.
RESULTS:
The new website elevated Vivi’s online presence, reflecting the high-fashion, western-chic vibe of her jackets while providing an easy shopping experience for her customers. Vivi saw an increase in site traffic, better user engagement, and smoother e-commerce operations through the integration with Square.